Why affiliate marketing has a great potential in Kenya

Affiliate marketing in Kenya

There are many ways to make money online as a Kenyan and affiliate marketing is one of them.

Affiliate marketing is a popular online marketing strategy that many businesses employ to help boost their sales. As in any form of marketing, there is a lot of money to be made in affiliate marketing.

Sadly, affiliate marketing is not as popular as it is in other countries like the United States, South Africa or the United Kingdom. This is because not many people have embraced the marketing opportunities available online.

The old-fashioned ways of marketing are still in so much use in Kenya. Kenyans are hugely resistant to change and overly like to play it safe.

The fact that affiliate marketing is not in much use in Kenya should not deter you from trying it. As a matter of fact, it should motivate you to get started because there are not so many competitors out there, yet.

Knowing Kenya, trends spread like wildfire. You should put yourself in a good position for when the trend catches on. When it actually does, those who will have started out early will be at the top and earning very good money.

Advantages of affiliate marketing

➧For brands, this is one of the cheapest and fastest ways to advertise and market their product. Most people in a target market have access to the internet and so this is a sure way to get to customers fast and easily.
➧Old methods of advertising are becoming less relevant by the day. When you think about it, people would rather use a product because someone they know vouched for it rather than if they saw an advert on the TV, radio or a billboard.
➧The affiliate gets to work with different people. Usually, affiliates are not limited to the number of brands that they can market.
➧To top it all, affiliates often do what they love on their platforms, and therefore it may never even feel like work!

It is quite easy to get lost in the logistics of affiliate marketing and this might discourage you. However, taking the first step is the most important thing and one progressively gets better with practice.

Many people earn a living through affiliate marketing because their experience in the industry has helped them attract big companies. In the long run, the struggle at the beginning is worth it.

If you ask me, earning money by just posting a link here and there does not seem like a bad idea! Affiliate marketing is one of the sure ways to make money online.

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