EXCITING OPPORTUNITY!
St Theresa Mission Hospital-Kiirua continues to
provide Affordable and Sustainable Quality healthcare through motivated
workforce in accordance with social teachings of the Catholic Church and set
professional standards, over the past 58 years. To strengthen our team, we are
seeking to fill the following position:
PUBLIC RELATIONS AND SERVICE DEVELOPMENT MANAGER
Reporting to the Chief Executive Officer and
operationally to Chief Operations Officer
Purpose: This individual will be responsible for
creating and implementing strategies to improve the hospital’s brand
positioning and achieve financial and client growth and overall positive
corporate image. This role involves building key customer relationships,
patient satisfaction, brand awareness and keen identifying business
opportunities and maintaining extensive knowledge of current market conditions,
which will be aligned with our values as a faith-based facility.
Job Duties and Responsibilities
- Supervise,
oversee and coordinate all the operations and activities of the PR and
Service Development Department.
- Develop
and implement appropriate PR and Service Development strategies in brand
awareness and oversee its day-to-day implementation.
- Liaise
and network with a range of stakeholders including corporates, customers,
colleagues, suppliers and partner organizations.
- Onboard
new insurance companies, brokers, agents, and private/public company
managed medical schemes.
- Drive
volume growth in existing partner schemes, SHIF, and uninsured patient
traffic across all service lines.
- Lead
and coordinate hospital brand awareness campaigns and activities,
including digital platforms.
- Monitor
competitor activities and provide insights to enhance the hospital’s brand
positioning.
- Collaborate
with clinical teams to develop and implement new services and packages.
- Develop
and execute PR and service development strategies (quarterly, monthly,
weekly) with budget proposals.
- Manage
and track approved marketing budgets for cost-effective resource use
- Build
hospital referral partnerships and networks with specialists, doctors, and
general practitioners
- Identify
new business opportunities and evaluate ROI on business development
initiatives
- Develop
and execute customer/partner relationship management strategies
- Build
relationships with stakeholders including healthcare providers, payers,
and industry partners
- Foster
community partnerships and referral networks.
- Oversee
execution of weekly and monthly departmental plans and prepare detailed
reports for management.
- Mentor
and coach the PR and Service Development team to optimize performance.
- Work
with PR and Service Development team to create promotional materials and
campaigns.
- Manage
digital brand awareness efforts, including social media, email campaigns,
and website content.
- Organize,
coordinate and attend PR and marketing events such as conferences,
seminars, exhibitions, medical camps, promotional campaigns, open days,
tours and visits, CSR and teambuilding activities.
- Conduct
market research, for example using customer questionnaires and advise the
management accordingly.
- Prepare
programs for building the hospital’s internal and external image and
promoting good public image.
- Conduct
and chair departmental meetings, attend HODs and other hospital meetings.
- Perform
any other duty assigned by the hospital management.
Applicants Qualifications, Experience, Competencies and Attributes
- Bachelor’s
degree in Business Management /Administration in Marketing or a related
field.
- Minimum
of 3 years of experience in PR and Service/business development/marketing,
preferably in the healthcare industry / hospital setup in managerial
capacity.
- Proficiency
in online digital marketing will be added advantage
- Proven
track record of driving brand growth and forming strategic partnerships.
- Strong
understanding of the healthcare market, including trends, challenges, and
opportunities.
- Excellent
communication and negotiation skills.
- Ability
to work independently and as part of a team.
- Strong
analytical and problem-solving skills.
- Proficiency
in Microsoft Office Suite.
- Highly
motivated and results-oriented.
- Strong
organizational and time management skills.
- Experience
with market research and analysis.
- Ability
to manage multiple projects simultaneously.
- Strong
presentation skills.
How to Apply:
Interested candidates may apply by sending their application
to: recruit@sttheresahosp-kiirua.com quoting the job title (PR AND SERVICE
DEVELOPMENT MANAGER) on the email subject. Deadline of application
is Thursday 15th May 2025.
OR visit our website careers section https://lnkd.in/dRewZMXv
to apply.
We appreciate your interest in joining our team and look
forward to reviewing your application.
Please note due to the high volume of applicants, only
shortlisted candidates will be contacted. “Canvassing will lead to
automatic disqualification.”
In case of any clarification, kindly reach us on +254 727
811041, +254 703 726321
ST THERESA MISSION HOSPITAL-KIIRUA IS AN EQUAL
OPPORTUNITY EMPLOYER
At St. Theresa Mission Hospital-Kiirua , We offer equal
employment and internship opportunities regardless of the race, tribe,
religion or even background in accordance with the Employment laws of Kenya.
Working with us is not just a job but an opportunity
to Love and serve the community and the world at large.
“What is the process of job application at St Theresa
Mission Hospital-Kiirua?” is a common question.
Answer: Send your application to us via email: recruit@sttheresahosp-kiirua.com Incase
a vacancy comes up, ONLY short-listed candidates get
contacted.
Question: Do you offer attachment and internship
opportunities?
Answer: Yes we do offer attachment and internship
opportunities for all cadres. Some departments may have limitation in
terms of space and the number of interns/attaches required in the department
for effective learning, therefore, You can apply via email recruit@sttheresahosp-kiirua.com and
incase there’s a vacancy in the department you shall be contacted.
STMH-K has experienced continued holistic growth since its
inception in 1967. Our number one focus has always been optimizing client
experience (both internal & external clients); as we work towards our
vision of becoming ‘A Preferred hospital offering responsive and holistic
quality healthcare, teaching and referral services’.
NOTE:
- We
shall ONLY accept ONLINE applications
- ONLY
short-listed candidates get contacted.
- There
is No Application fee required for any vacancy at our Institution
- Human Resource Office shall contact the shortlisted candidates through Telephone number 0727811041/0702065486 ONLY.