Marketing Assistant (FMCG)
What you become a part of:
The successful candidate will support the Marketing Manager
by coordinating teams, conducting market research and brand training and
monitoring sales and brand performance to drive effective marketing strategies
and business growth.
What to expect:
- Gather
consumer feedback through field activations and retail engagements to
inform brand strategies and conduct research on competition.
- Coordinate
and facilitate required marketing support items and information between
the sales team, marketing agencies, and Marketing Manager
- Gather
consumer feedback through field activations and retail engagements to
inform brand strategies.
- Conduct
brand immersion training for sales and merchandising teams to ensure
consistent brand messaging and positioning.
- Participate
in field visits to identify market gaps that the marketing team could
bridge to enhance sales performance.
- Monitor
product placement, visibility, and communication to ensure proper
execution of marketing strategies.
- Monitor
sales performance across regions with Brand Ambassadors.
- Plan
and execute marketing events and activations.
Essential experience, education and skills:
- Bachelor’s
degree in marketing, Business Administration, Communications, or a related
field
- 2-5
years of experience in marketing or communications roles, preferably in
the FMCG Industry.
- Ability
to work independently as well as collaboratively in a team-oriented
environment
- Strong
interpersonal and networking skills for liaising with stakeholders,
partners, and media contacts
- Excellent
written and verbal communication skills, with a keen eye for detail
- Proficiency
in MS Office Suite (Word, Excel, PowerPoint)