Are you not earning the income you thought you would be from
your website? It may be time to learn how to start earning using Google
AdSense. It doesn’t matter how long your blog or site has been on the web – or
how much of a beginner or expert you are – you can learn how to make money with
Google AdSense by understanding how it works and how to maximize your
money-making potential with it.
In fact, Google AdSense is one of the most popular
advertising platforms available because it’s relatively easy to learn.
But, that doesn’t mean you’re going to be able to sign up
and get started using it right away. In fact, if you’ve never used Adsense
before, there’s quite a bit to learn before you’ll be able to run ads on your
website.
For starters, before you run your first ad, you’re going to
need to have your website approved by Adsense. This can be tricky for some
website owners, however, but by understanding what Adsense is looking for, you
shouldn’t have any trouble getting approval.
And only then will you be able to place ads on your website
and begin generating a passive income.
It’s also important to understand that earning an income
with Adsense takes a lot of hard work. Building a profitable website is also a
long process. It takes time. So, you’re not likely to see any instant results.
But, rest assured that by running Adsense, and slowly
improving your website, over time, you’ll be able to generate a passive stream
of income from your website.
In the following article, we’re going to go over the ins and
outs of Google Adsense, as well as answering some of the most commonly asked
questions about using the platform. So, to begin, let’s start out by explaining
what Google Adsense actually is.
What is Google AdSense?
Google AdSense is, in its simplest form, a form of website
monetizing that pays you for others viewing and clicking on advertisements.
When you visit a blog, you may see advertisement blocks in the header, sidebar,
or footer. They aren’t always Google AdSense ads, but the program continues to
be one of the most popular advertising platforms for website owners.
AdSense does have some strict rules when it comes to
participating in the program. But, for those who are willing to learn the ropes
and want a form of passive income – that is, one that makes you money without
you actively trying to earn money – it can be a legitimate, simple way to
monetize a site.
Who Can Use It?
Anyone who is at least 18 years old and owns a
website that meets the program’s standards can sign up to make money
with AdSense. In other words, your site must have original content that isn’t
violent, hateful, or adult-oriented in any way. Otherwise, most website owners
can qualify for the program, even if their site is brand new.
How to Make Money on Google AdSense
So, how does Google AdSense work
to make you money, exactly? There are two ways that you can earn money from
placing AdSense ads on your site:
- Clicks:
You get paid for people physically clicking on the advertisement and
connecting to the advertiser’s website.
- Impressions:
You get paid for the number of page views your page or post with the advertisement
gets.
You, the publisher, can log into your AdSense dashboard and
generate a code that takes into consideration the size and type of ad you want
to place. AdSense technology is smart in that it shows your visitors ads
targeted to their interests. You place the code where you want it to appear on
your site and Google will take care of the rest. Since your audience sees ads
focused on their likes, they’re more likely to click your ads, which makes you
money.
Even when your audience doesn’t click, you earn money with
impressions, but not nearly as much. The more page views your post or page with
the AdSense code has, the more money you’ll make. Therefore, for AdSense to
make you money, it’s a good idea to have a loyal audience, top-notch content, and
excellent Search Engine Optimization (SEO) techniques in place, which we’ll
cover in a moment.
Importance of Keyword Research
Good SEO practices help pull people into your content to
increase your pageviews. The backbone of SEO relies on awesome keyword
research. When it comes to Google AdSense monetization, all keywords won’t give
you the same opportunity to make money.
The trick is to find high-paying keywords through targeted keyword research. First, you need
to know your audience and the keywords they might be using to find content like
yours. If you own a custom furniture business, for example, your customers
probably search for things like “handmade furniture” or “customized furniture.”
Understanding your customer gives you an idea of keywords to target and content
to create that will interest them.
Then, focus on creating content that will not only allow you
to target your keywords, but will also keep your audience growing and coming
back. When you use the best keywords for your audience, your website will rank
higher in Google and get more hits. When your pages and posts with AdSense ads
gain more traction, they make you more money with the ads. Long Tail Pro is a
tool that helps take the guesswork out of how much you can make by finding
profitable keywords for you.
Importance of Ad Placement
You may think you can stuff ads anywhere on your website to
earn money with AdSense, but haphazardly placing ads can have an adverse effect
on your monetization. The best place for your ads depends on your website
design and business, but here are a few important points to consider.
- Are
your ads taking over your site? Placing too many ads can be a turnoff for
your visitors and may cause them not to return. And, it makes your website
look unprofessional, which is the last thing you want.
- Are
your ads helping your reader? AdSense ads shouldn’t only be placed for
monetization; they should also interest your reader and feel inviting.
Place them in areas where your audience’s attention is likely to be drawn
to as they visit.
- Does
your visitor have to scroll or dig to find ads? If so, you aren’t
optimizing the placement of your ads. Optimally, you should have at least
one visually-appealing ad code above the fold of your site. In other
words, your audience shouldn’t have to scroll at all to find it.
How Much Can I Earn with Google AdSense?
How does Google AdSense work to make you decent passive
income? That depends on how much you put into it. You can make more money with
clicks than impressions, but clicks usually are more difficult to come by than
impressions. Advertisement click payments also differ per advertiser; some pay
more than others for each click.
To earn as much as possible from AdSense, utilize proper
keyword research to draw visitors into your optimized and engaging content.
Also, play around with ad placement. Try one set up for a month and then switch
to another the next month until you find the optimal ad placement for your
website.
Things to Avoid
What is the use of Google AdSense if you don’t use it
correctly? At best, you won’t make money. At worst, you can get banned from
using AdSense!
For the best results, keep track of your ads. It doesn’t
happen often, but you could fall victim to click abuse, which happens when
someone else continuously clicks your ads to abuse the system. If you have a
sudden increase in clicks, you should look at your site stats to see where the
abuse could be coming from. Notify AdSense via e-mail if you think you’re the
victim of suspicious behavior.
Also, be sure not to click your own ads.
This is against the AdSense policy and Google will eventually catch you.
Similarly, don’t ask your friends or family (or colleagues, internet
acquaintances, or your network) to click your ads because that can ultimately
get you banned, too.
Conclusion: How Does Google AdSense Work?
As you can see, Google AdSense is a great way to earn a
passive income online, but only if done correctly. Keyword research is one of
the most important things you can learn to move your income from AdSense from
cents per month to more. Instead of doing all the work yourself, consider using
a tool like Long Tail Pro to track keyword competitiveness, calculate
profitability, and more.
Facebook Text:
- Optimal
ad placement is key to making the most with Google AdSense.
- Did
you know: Keyword research can take your AdSense earnings from cents to
hundreds per month when used properly!
- It’s
against Google AdSense guidelines to encourage others to click on your
ads.
- What
good is keyword research if you don’t have engaging content to keep your
visitors on your pages? Create engaging content and watch your Google
AdSense earnings increase.
- Is
Google AdSense worth your time for monetization? Find out how it can help
your business when used correctly.
- Google
AdSense makes you money from both clicks and impressions. They can both be
good money-makers, but you have to learn how to make the most of them
first.
- How
much can you really make from Google AdSense? It all depends on how much
work you put into it!
- Are
you placing too many AdSense ads on your site? They could be hurting your
chances of making money.
- Good
SEO practices and keyword research do more than just bring new visitors to
your site; they’re also the key to winning with Google AdSense!
- Do you
know how not to use Google AdSense? Find out what to
avoid so you can make more money from ads.
Frequently Asked Questions About Google Adsense
Google Adsense is a wonderful platform that allows
publishers and website owners to easily monetize their websites.
Because of how simple it is to use, Adsense has become
wildly popular in the online world. However, many people might still have a few
questions on how to use Adsense properly. Below, we’re going to look at a few
of the most commonly asked questions about the Adsense advertising platform.
How much does Adsense pay per 1,000 views?
There are many factors that will influence how much Adsense
will pay you per 1,000 views. However, one of the biggest contributing factors
will be your CTR or click-through rate. This is the percentage of your website
visitors that actually click on an ad from your site.
Now, as we’ve mentioned, Adsense pays you either for clicks
or simply for views, which are also referred to as impressions. Adsense pays
you by what they call your CPM, which is your Cost Per Mille. In other words,
your CPM is how much Adsense will pay you per 1,000 impressions.
Again, your CPM will fluctuate depending on a number of
factors. However, regardless of the niche that you’re in, the average CPM is
usually between $1 and $1.5 per 1,000 impressions.
As you can see, Adsense doesn’t pay very much per
impressions. Therefore, to generate more income, you’ll need to try and improve
your Click Through Rate (CTR).
How does Adsense pay you? How can I withdraw my money?
Like we’ve already mentioned, Adsense pays users either per click
or per 1,000 impressions. Your revenue will be calculated by the Adsense user
interface and shown to you in real time so that you can monitor your earnings.
Adsense allows its users to withdraw their earnings once a
month, as long as they’ve reached the predetermined payment threshold of $100.
Here are the steps required to withdraw your earnings from
your Adsense account:
- Step
1
Start by signing into your Adsense account and navigating to
the Adsense homepage.
- Step
2
Click on the “Home” tab, if you haven’t already, and then
select the option for “Payment Settings”, which should then display your
payment settings on the screen.
- Step
3
Select the option that reads “Add New Bank Account”. This
should give you the option to “Add New Form of Payment”.
- Step
4
Here, you’ll need to enter the required credit card or bank
account information, which will include the account holder’s name, as well as
the brand number, routing number, and the account number.
- Step
5
Make sure to double-check your account information, and once
you are satisfied, click “Save” to save the information that you’ve entered.
- Step
6
You’ll now be required to wait between 2 to 5 days for
Google to make a test deposit into your bank account. This test deposit can
range anywhere between $0.15 to $1.10. Once you’ve received the test deposit,
note the exact amount that you’ve received.
- Step
7
Sign into Adsense once again, select “Payment”, and then
“Payment Settings”, which will bring you to the settings screen.
- Step
8
Here, you should now see the option to “Verify Test Deposit”
by entering the exact amount that was deposited into your account. Then, click
on “Submit” to verify your account information.
- Step
9
Now, as soon as your Adsense account reaches the threshold
of $100, your earnings will automatically be deposited into your account once
per month.
How can I increase my Adsense earnings?
We would all love to design cheap websites, run a few ads on
them, and just sit back and watch the money roll in. But the truth is that
earning revenue by using Adsense takes a lot of hard work and dedication.
That’s not to say that it’s impossible to run an extremely
profitable website. In fact, there are plenty of people who earn a full-time
income just from selling ad space. However, earning a substantial amount of
money from any one website is a lot of work.
Keep in mind that Adsense mostly pays for when people
actually click on your ads, as opposed to simply viewing them. Therefore, to
increase your Adsense revenue, you’re going to want to get people to visit your
website and then start clicking on ads.
This is where the challenge is. It’s not always easy to get
people to click on ads, especially when most of us know exactly what an ad
looks like.
Fortunately, there are a few things you can do, which should
be able to increase your earnings.
Here, we’re going to look at a few tips to help increase your
Adsense click-through rate to boost your income.
First off, make sure that you’re not running too many ads on
your site.
There’s no better way to alert visitors of ads than by
plastering your header, sidebar, footers, and content with them. It’s ok to run
multiple ads on your site. Just make sure that you’re not overwhelming your
visitors with ads.
When your visitors feel overwhelmed, they’re not very likely
to click on anything at all.
It’s best to always place at least two ads throughout your
blog post content. And, since Google displays targeted ads, they’re likely to
run ads that are relevant to the blog post’s content. This further entices
people to click on your ads since they will be similar to what your visitor is
already reading about.
Experts recommend placing your first ad directly after your
first or second paragraph, and the other one after the entire post.
We also recommend that you use both text and image-based ads
on your site. This allows more advertisers to be able to bid on the ad space,
which should increase your overall Cost per click.
Finally, it’s important to dig through your stats to see
where your ads perform best. You can use the Adsense interface to see where
your traffic is coming from and what they’re doing on your website pages. Use
this information to your advantage to find out where you’re performing well and
where you can improve.
How can I get Adsense approval?
Although any person with a website can use Adsense, many
people find themselves struggling to get Adsense approval. This often leads
them to believe that there is something wrong with their site or its content.
However, many times, they’ve simply forgotten one of the key checkpoints that
Google Adsense is looking for.
Below, we’ll go over a few simple tips to help you get
Adsense approval in no time.
To begin with, make sure that you’ve purchased a custom
domain name for the website that you’re planning on using with Adsense.
Your website also needs to have a few specific pages on it.
This includes having an About page, a Contact page, as well as a privacy policy
and terms and conditions page.
Although new websites can get Adsense approval, it’s best if
they have somewhere between 10 or 15 clean, well-written blog posts.
Using copyrighted images or material is another sure-fire
way to quickly get your website rejected by Adsense. Therefore, make sure to
only use free images or images that are labeled for reuse by their creator.
If you do have images on your website that have been copied
and pasted from Google, it’s best to go back and delete them from your blog
before submitting your website for review.
Lastly, make sure that you’re using a clean website design. Also, check and ensure that your header, sidebar, and footers look clean and professional, and as long as you follow the tips we’ve mentioned here, you should easily be able to get Adsense approval for your website.
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