What the Color of Your Underwear Says About You

What the Color of Your Underwear Says About You

A lot can be said about the psychology behind color, and the feelings or emotions a certain shade can evoke. Colors play a huge part in setting the mood and are a big part of non-verbal communication. Both men and women are very visual and will notice vibrant shades and eye-catching hues, whether it’s in clothing, interior design, or products. They say that color represents something about our personality or the way we’re feeling at that given time.

Similarly, your chosen women’s underwear style can reveal a lot about us too; are you a romantic? Are you playing it safe, or are you a little adventurous? Can ladies’ knickers really give an insight into your personality…?

Here is a little fun guide combining the two concepts! What does the color of your underwear say about you?

Black underwear

Black underwear is classic; you simply can’t go wrong with a pair of black knickers and a matching bra. While it’s one of the basic colors that you should have in your underwear drawer, black knickers can also give off a sultry, almost seductive, vibe. If you have a lot of black underwear in your possession, you are more than likely confident and have an assertive personality. It’s easy to wear but makes a big impact.

No matter what style they are, black knickers are timeless and look great under any outfit.

Red underwear

Red underwear often comes to mind when people think of sexy lingerie. Red is the color of passion, love, and sensuality, and also has an element of glamour to it. If you’re a fan of red underwear, you probably like the finer things in life!

Red often denotes a no-nonsense kind of personality; you’re likely to be a straight talker who knows what they want! Red underwear is particularly great for when you want a reaction; your personality is probably explosive and passionate in the best possible way.

Pink underwear

Depending on what shade of pink you go for, the color can tell you a number of different things about your personality. Hot pink is similar to red; passionate and bold. However, pale pink can denote a very feminine and soft approach. Pink evokes a sense of innocence, but with a hint of cheekiness hidden away underneath.

Those who opt for pink underwear are most likely to be playful and open-minded.

Purple underwear

The color purple has often been traditionally associated with luxury and royalty. It is a prized color, as it’s rarely found in nature. With this in mind, purple underwear is incredibly elegant and feminine and has a romantic appeal to it. If purple is one of your favorites, it’s likely that you have expensive taste and like to treat yourself once in a while!


Whatever you're wearing, black is classic. Black is safe. It can be a little daring, like if it's a lacy little thing, but if you're kicking back in a pair of black boy briefs, you're not saying anything too crazy. If you like being prepared for any sexual encounters that may come your way, black is the color for you, because if nothing comes up, it wasn't a waste of anything too special (unless you had a whole matching ensemble. In which case, total waste.)


This color of underwear is for the adventurous. Of course, there are different shades of blue — powder blue, electric blue, royal blue — but all are a little fun in their own ways. Feeling a little demure? Go for a baby blue. Feeling young? Electric blue is a must. Ready to conquer the world? Royal blue is classy and different. If the majority of your underwear is blue, you're probably a bit of a wild child who knows when to be tasteful. Perfect balance.


Like red is associated with being a little loose, white is associated with purity. The fascination behind "purity" and the stigma around being the opposite has never made much sense (it doesn't matter what you are, you're allowed to enjoy whatever you want to enjoy), but some people think that a little bit of innocence adds to the experience, so if you're into wearing mostly white, you're probably feeling a little youthful and bright-eyed. You're probably the person that is up to try new things, but normally stick to your guns. Nothing wrong with that!

Choose from various shades such as lilac, violet, or mauve to increase the impact and intensity of the color.

Of course, you can choose any color of underwear you like and shouldn’t be restricted by what you think it might evoke!

In the end, whatever the color of your underwear, whatever the style — if you put thought into buying it or wearing it, your partner should probably know that they're not the ones that are deciding when to get some. You're the boss. You're calling the shots.

Geoffrey Nevine — IT Services and IT Consulting

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